Previous posts have described how to integrate Optimizely Full stack and how to set up an experiementation. This post is a video walk through of the posts.
Watch the video here:
Previous posts have described Integrating Optimizely Full Stack with Episerver and Using Optimizely Full Stack in Episerver to experiment with a set of content changes in an Episerver Project. This post extends on this to describe audience definitions in Optimizely Full Stack.
Audience definition in Optimizely Full Stack based on user attributes from Episerver
The previous post described Integrating Optimizely Full Stack with Episerver. This post extends on that post to show how it's possible to use Episerver Projects to define a set of changes for a site (for example a big homepage change) and experiment with that project to see how it affects a metric for example page views and/or orders.
This specific post covers:
- Code required to allow experiments to be run on Episerver Projects
- Configuring the Optimizely REST Api in Episerver admin mode
- Set up events in Optimizely Full Stack and tracking them in Episerver
- Setting up an experiment in Optimizely Full Stack
- Mapping the experiment to a set of project(s)
Code required to allow experiments to be run on Episerver Projects
This is the first in a series of posts to describe how to use Episerver with Optimizely Full Stack targeted at Episerver implementors/developers. It is not intended to be a full depth dive into Optimizely and is intended to be an introductory set of posts on how to use Optimizely Full Stack with Episerver. This specific post covers:
- What is Optimizely Full Stack
- Episerver environment preparation
- Code required to connect Episerver to Optimizely Full Stack
Further posts in the series describe:
- Using Optimizely Full Stack in Episerver to experiment with a set of content changes in an Episerver Project
- Audience definition in Optimizely Full Stack based on user attributes from Episerver